here are some of my experiences with design studios/companies I worked for during my internships, freelancing and as a full-time industrial designer.👨🏻💻
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head of product design
AMBRANE
Product Design, Graphic Design, Packaging, Branding
During my tenure with Ambrane, I focused on creating and visualizing designs for various social media platforms. My primary challenge was to ensure these visuals were not only appealing but also convincing, as they significantly influenced consumer choices on various marketplaces. I worked on a diverse range of product categories, including smartwatches, portable chargers, wall adapters, earphones, soundbars, phone accessories, keyboards, mice, and many other consumer electronics.
head of product design
BOULT AUDIO
Product Design, Graphic Design, Packaging, Branding
I started work with Boult Audio and had the opportunity to lead and guide a team. Our team comprised a beautiful mix of talented individuals from product and digital to graphic design. Boult Audio is a relatively new, aggressive brand that canvases itself on several promotional platforms. These promotional plans and the desire to appeal to the country's masses that enabled me to enhance my skillset of research, advertising appeals, product variations and manufacturing constraints.
Lead Industrial Designer
AIRLINE DESIGN
Consumer Electronics, Kitchen Appliances, Robots, Graphic Design, Packaging, Branding
Airline is a multidisciplinary design consultancy based in Tokyo, Japan. The company identifies what products its customers need and then crafts how those products should look, feel and be experienced. Their services range from product design, graphic design to branding and prototyping. My role was to work on the various process of the design right, from user research, sketches to 3D modelling and then further visualise them for multiple clients.
Freelance + remote Work
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1. RS CHRONO (Analogue Watches)
The brief of this project was to create 3D models from the drawings, then create visuals for the newly launched website + social media.
2. Bus Patrol (Safety Devices)
Not all of our designs are adorned with luxurious materials and extravagant surfaces. Sometimes as industrial designers, our focus is on creating functional products that serve their purpose optimally. Here's a glimpse of some of the products I collaborated on with BusPatrol, from initial design concepts to rendering and creating visuals for investors and various social media platforms.
3. HOVERBOARD (Transport Design)
The brief of this project was to redesign the hoverboard keeping in mind the future of personal commute, having an integrated system of design and technology, fused in. The Hoverboard 2.0 is designed to emphasize the subtle details that enhance the use of modern technology creating a premium experience with a minimal design language.
4. GREYHOURS (Watch Design + Branding + Social Media)
GREYHOURS gives a new colour to time, synonymous with a delicate balance between aesthetics and technical ingenuity. Their values are sobriety, refinement, and creativity, placed at the service of accuracy and functionality. The brief of the project was to design a new collection of watches that would be built on the minimal architecture of the existing Essential Variant. The idea was to create the right balance between the sharpness and the subtleness and represent the Greyhours brand evolution through the form.
5. CRYPTOCURRENCY WALLET (Consumer Electronic)
This project revolves around a cryptocurrency exchange app that pairs with a storage device to store your bitcoins or other types of cryptocurrencies. With an approach to minimalism, this design is durable and portable. It also accommodates a small screen to show when the wallet is locked, synced and connected.
6. FIRE-BOLTT (Smart Watches)
Fireboltt is a leading Indian brand in the audio and wearable segment. Started in 2015 Fire-Boltt has officially been adjudged as the undisputed leader in the smartwatch player in India and internationally. My role was to model and visualise a series of smartwatches for various marketplaces and social media.
7. HOPPER (Beer Tower + Kiosk + Branding)
HOPPER is produced in the Bavikhove, Belgian municipality of Harelbeke, within the Flemish province of West Flanders; this craft beer is produced at a family-owned and operated brewery founded in 1894. Hopper is distinguishable at every point of interaction, owing to its design architecture and foundation inspiration. The idea is to create a bespoken dispenser and bucket design to present the brand's design ethos at all consumer interventions.
8. CASTLELAB (Watches + Graphic)
Castle is a Vancouver-based design collective creating the brands of tomorrow. They specialize in creating full digital experiences through web design, graphic design, rapid prototyping, front-end and back-end work. My role was to help them 3D model and visualise a watch from a band called Guillot for their website and social media.
Internship / job
1 year in London as an Industrial Design (2017)
Duffy London’s design ideas are based on combining art and function and playing with the concepts of gravity, geometry, and illusion. All the products are made in-house by skilled craftsmen. During my six months at Duffy London, I contributed in designing over 15 products, out of which I prepared ten designs for manufacturing. While working with the design team, I also helped the makers to assemble and build the products.
6 Months in Gelsenkirchen, Germany as an Industrial Design Intern (2015)
Wilddesign is Europe's leading design agency in the medical and healthcare industry. Its headquarters are based in Gelsenkirchen, Germany. I worked on both conceptual and live projects which associated with product, user interface, and packaging design. During my time I understood that medical product design is not, to surprise the consumer or to delight. It is designed for its utility purposes. Our job as designers is to improve this utility by making it more user-friendly and welcoming not just for the person using it but also on whom it is being used on. Through this internship, I learned how to work around these constraints of the industry. I also got a chance to work and interact with multiple clients and engineers that helped me understand the pros and cons of the solutions that I proposed. During this Internship, I worked on over 16 projects, out of which ten products are in the market.
